{"id":993723,"date":"2025-04-29T13:16:26","date_gmt":"2025-04-29T11:16:26","guid":{"rendered":"https:\/\/www.fpc.org.pl\/?p=993723"},"modified":"2025-04-29T13:19:13","modified_gmt":"2025-04-29T11:19:13","slug":"czytanie-jest-w-wporzadku","status":"publish","type":"post","link":"https:\/\/www.fpc.org.pl\/eng\/czytanie-jest-w-wporzadku\/","title":{"rendered":"Reading as a Business Development Tool\u2026 Because Reading Is Okay!"},"content":{"rendered":"
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Selected Vileda products with a unique gift now available
on sale! The Ultramax BOX mop set and the Actifibre Soft cloth are now available with a book for preschool children by bestselling writer Justyna Bednarek.<\/strong><\/p>

From April, selected Vileda products can be purchased in a set with the book "Psikus Z\u0142otej Rybki" by Justyna Bednarek, with illustrations by Agnieszka Matz and graphic design by Agata Muszalska.<\/p>

The publication was created in cooperation with the Universal Reading Foundation and was issued in an impressive first print run of 120,000 copies.<\/p>

Writing a story with a mop as one of the main characters was an unusual pleasure, but I am very happy that the book is included with everyday products \u2013 because reading should be every child\u2019s daily routine. I like the idea that such a set is an invitation to build great daily habits: we clean up and then read. It would be great if children learned such regularity. \u2013 <\/em>emphasized Justyna Bednarek.<\/p>

\u00a0<\/p>

"The Golden Fish's Prank" is a warm and humorous story about an unusual neighborhood, flying brooms... and magic mops that appear in the lives of a nice group of wizards and witches. The creators' goal was to create a family read that would bring joy to children and bring a smile and a moment of relaxation to adults.<\/p>

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We really liked the idea of a book attached to an everyday product, which \u2013 like cleaning tools \u2013 can support building positive habits from an early age. We are also impressed that thanks to the circulation of 120 thousand copies, the book together with Vileda products will be widely available. We were happy to support the process of its creation and we hope that "Psikus Z\u0142otej Rybki" will bring a lot of smiles to Vileda customers.<\/em> \u2013 says Maria Deskur, president of the Universal Reading Foundation.<\/p>

Vileda brand products with the book "Psikus Z\u0142otej Rybki" have been available in wide distribution since April this year and will be offered while stocks last.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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W \u015awiatowym Dniu Ksi\u0105\u017cki i Praw Autorskich Fundacja Powszechnego Czytania i\u00a0wydawnictwo Tatarak zapowiadaj\u0105 kolejn\u0105 edycj\u0119 kampanii #TataTe\u017cCzyta2025. Celem inicjatywy pozostaje niezmiennie promowanie czytelnictwa w\u015br\u00f3d m\u0119\u017cczyzn \u2013 grupy, kt\u00f3ra wed\u0142ug danych nadal czyta znacznie mniej ni\u017c kobiety. Jak pokazuje najnowszy raport Biblioteki Narodowej o stanie czytelnictwa z 2024 roku, czytanie deklaruje 47% kobiet i 35% m\u0119\u017cczyzn,…<\/p>","protected":false},"author":9,"featured_media":993734,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"give_campaign_id":0,"footnotes":""},"categories":[109],"tags":[133,96,132],"class_list":["post-993723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nasze-dzialania","tag-czytanie-jest-w-porzadku","tag-fundacja-powszechnego-czytania","tag-vileda","odd"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/posts\/993723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/comments?post=993723"}],"version-history":[{"count":8,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/posts\/993723\/revisions"}],"predecessor-version":[{"id":993736,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/posts\/993723\/revisions\/993736"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/media\/993734"}],"wp:attachment":[{"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/media?parent=993723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/categories?post=993723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fpc.org.pl\/eng\/wp-json\/wp\/v2\/tags?post=993723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}